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4 March - Research Seminar by Flore Bridoux and Corentin Hericher

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Louvain-la-Neuve
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Research seminar by Flore BRIDOUX, Rotterdam School of Management and Corentin Hericher, UCLouvain

 

 

Employees’ emotional and behavioral reactions to corporate social irresponsibility

While the body of literature on employees’ reactions to their employer’s corporate social responsibility (CSR) has grown fast over the last decade, we know little about employees’ reactions to corporate social irresponsibility (CSiR). Applying deonance theory, we conceptualize CSiR as a moral judgment that a specific action of the organization is intentional, violates a moral standard, and causes harm. Using a multimethod, multisample design (two experiments and one field study), we provide evidence that moral emotions specifically anger, sympathy, and to some extent guilt – are important mechanisms explaining employees’ reactions to CSiR towards other stakeholders, which can take the form of punishing, as often discussed in the organization-centric research, but also the form of compensating the victim of the CSiR, a behavior rarely studied in the management literature. We also obtain mixed results regarding the role of pride, a well-studied emotion in the micro-CSR literature, in explaining employees’ responses to CSiR. In addition to contributing to the micro-CSR field, we contribute to deonance theory by extending its scope to sympathy and guilt and to the literature on CSiR by offering a conceptualization and a measure of CSiR grounded in deonance theory.

 

  • Vendredi, 04 mars 2022, 08h00
    Vendredi, 04 mars 2022, 17h00