Raising awareness about the CARE model – A keynote by Pauline Rodberg at IBA

Last March 29, Pauline Rodberg participated to a keynote at IBA. She was invited by Thomas Canon, Sustainability Program director to share her experience and knowledge about the CARE (Comprehensive Accounting in Respect of Ecology) model. The aim of the keynote was to make IBA employees aware that sustainability can also be achieved through disciplines such as accounting. IBA was also interested in knowing whether the accounting courses taught at the university took into account this new type of accounting. Finally, Thomas Canon also invited Benoît Derenne to explain what the Foundation for Future Generations is and how IBA can help them.